How small is this startup or small business? I've operated on equivalent budgets, and budgets for startups that are >$1m/month No right answer here, especially when you haven't given ANY information about the business, your goals, etc, etc, etc. Answer from Greedy-Gap-7822 on reddit.com
🌐
Transcend Digital
transcenddigital.com › home › what is a good marketing budget for a startup?
What is a Good Marketing Budget for a Startup? - Transcend Digital
July 15, 2025 - This includes the cost of marketing and sales efforts. You can calculate your CAC by dividing your total marketing and sales expenses by the number of new customers acquired. Understanding your CAC will help you determine how much you can afford to spend on marketing. Determining your startup’s marketing budget requires thoroughly understanding your company’s growth stage and the specific goals you aim to achieve.
🌐
Reddit
reddit.com › r/entrepreneur › what’s typical marketing budget for startups and small businesses? i was offered 500€ - is that even realistic??
r/Entrepreneur on Reddit: What’s typical marketing budget for startups and small businesses? I was offered 500€ - is that even realistic??
August 12, 2024 -

What’s typical marketing budget for companies like small businesses and startups? - I was offered 500€ only for marketing like doesn’t sound even realistic

Hey everyone

I would like to hear more about budgeting on marketing in companies like in your business or company how do you budget in marketing?

I Start up wants work with me just 500 on marketing and it feels incredibly low for marketing but understandable that its just starting from stratch but still … this seems incredibly low to be, specially considering the costs associated with digital advertising, content creation and other marketing strategies specially that company wants work with models..

For those of you with experience in startups or in small or big businesses:

  • what’s the typical marketing budget you have seen in these settings?

  • have you ever worked in budgets this small? If so how did you make it work??

  • what are some creative , low- cost marketing strategies that could stretch this 500€ ?

Any advice or insights would be greatly appreciated! Or any advice

Thank you

Discussions

What’s typical marketing budget for startups and small businesses? I was offered 500€ - is that even realistic??
How small is this startup or small business? I've operated on equivalent budgets, and budgets for startups that are >$1m/month No right answer here, especially when you haven't given ANY information about the business, your goals, etc, etc, etc. More on reddit.com
🌐 r/Entrepreneur
19
11
August 12, 2024
How much do u spend each month on marketing?
We target no more than 15% of gross rev, but if your gross margins are healthy overspend for growth while it makes sense to do so More on reddit.com
🌐 r/startups
45
24
October 17, 2023
People also ask

How can I use Google Ads to reach potential customers?
Google Ads can help you find potential customers interested in products or brands like yours. Google Ads Audiences helps you reach people based on their passions or topics they’re actively researching. By building custom audiences based on relevant keywords and websites, you can deliver more relevant ads to better achieve your goals. Learn how to reach more potential customers by visiting the Reach more of your ideal customers with custom audiences help page.
🌐
business.google.com
business.google.com › us › google-ads
Google Ads - Get Customers and Sell More with Online ...
Which type of Google Ads campaign is right for my business?
The best ad campaign for your business comes down to your goals. The campaign type that you select is based on your marketing goals, brand strategy, and how much time you can invest. Learn how to choose the right campaign type by visiting the Choose the right campaign help page.
🌐
business.google.com
business.google.com › us › google-ads
Google Ads - Get Customers and Sell More with Online ...
What are the different types of Google Ads campaigns I can run?
There are many types of Google Ads campaigns to choose from: Search ads Performance Max Campaigns Display ads Demand Gen campaigns Shopping ads Video ads App ads The campaign type that you select is based on your marketing goals, brand strategy, and how much time you can invest. Learn how to choose the right campaign to run by visiting the Choose the right campaign help page.
🌐
business.google.com
business.google.com › us › google-ads
Google Ads - Get Customers and Sell More with Online ...
🌐
Entrepreneur
entrepreneur.com › building a business
A Bad Market Doesn't Kill Startups — That Belief Does. Here's How to Launch a Startup in Any Economy.
2 days ago - Zoom is a great example: while it wasn’t launched during the pandemic, its laser focus on making virtual meetings seamless met an urgent, non-negotiable need when in-person work shut down. If your product can save people time, cut costs or remove a major headache, it has a fighting chance no matter the market conditions.
🌐
Strikingly
strikingly.com › blog › posts › star-up-cost-management-cost-effective-marketing-strategies-startups
Start-Up Cost Management: Cost-Effective Marketing Strategies for Startups
Social media analytics can also help gauge audience engagement levels across platforms like Facebook or Instagram, further refining your marketing tactics based on real-time feedback. Regularly reviewing this data ensures you're not overspending on ineffective methods while optimizing your budget allocation towards proven channels instead. In short, leveraging analytics is key in navigating everyday start-up expenses while enhancing overall cost efficiency. ... Strikingly, a user-friendly website builder offers a cost-effective solution for startups to implement powerful marketing strategies without breaking the bank.
🌐
X
x.com › gregisenberg › status › 2006382073418752250
GREG ISENBERG on X: "2026 is the GREATEST time to build a startup in 30 years I’m 36. I’ve sold 3 startups, helped build companies that raised billions, and backed teams from seed to unicorn. 20 MEGA shifts that make this the BEST time to build in a GENERATION: 1. Hardware got smart. Download https://t.co/AFZWNA0gUC" / X
Niches that capped at $200k ARR can clear $5M with near-zero marginal cost. 19. Services are quietly becoming software. Manual agencies are one agent away from product margins. 20. if AI can replicate $500K software for $20/month, what’s your moat? distribution, customer service, brand, data etc. REALLY good time to be a world class designer/marketer.
🌐
The Hartford
thehartford.com › business strategy › how to start a business in 10 easy steps › marketing for startups
Marketing for Startups | 5 Effective Marketing Strategies for Startups
Marketing for startup businesses doesn’t have to break the bank. Discover five essential marketing strategies for startups from The Hartford’s Business Owner’s Playbook. Lay a solid foundation for startup marketing, develop a marketing plan, conduct market research, build a digital presence and more.
Find elsewhere
🌐
Taylorscherseo
taylorscherseo.com › blog › startup-marketing-budgets
Startup Marketing Budgets: How Much Should a Startup Spend on Marketing?
March 3, 2024 - You can get people to sign up for a waitlist, but again, it will be expensive until you can start bringing in recurring revenue. Focus on product development first and then move to marketing once you have the right product-market fit and go-to-market strategy. As mentioned, 15-20% of total revenue ...
🌐
BDC
bdc.ca › home › articles and tools › marketing, sales and export › marketing › what is the average marketing budget for a small business?
What is an average marketing budget for a small business?
A 2019 BDC survey of more than 1,400 Canadian businesses found that Canadian small business marketing costs average just over $30,000 a year, while those with 20 to 49 employees spend twice that amount.
🌐
Google
business.google.com › us › google-ads
Google Ads - Get Customers and Sell More with Online ...
The best ad campaign for your business comes down to your goals. The campaign type that you select is based on your marketing goals, brand strategy, and how much time you can invest.
🌐
Passionfruit
usepassionfruit.com › blog › marketing-budget-for-startups
Marketing Budget for Startups - The Ultimate Guide | Hire Freelance Marketers
December 7, 2023 - A solid marketing budget is key to supporting the overall growth of your business but if you’re struggling to understand where to focus your marketing spend
🌐
Funnel
funnel.io
Funnel | The leading marketing intelligence platform
Get better match rates and lower acquisition costs by sending smarter, privacy-safe, conversion signals to your ad platforms. ... Unlock advanced insights for evergreen growth. ... Unlock advanced insights for evergreen growth. ... With Data Chat, you can communicate directly with your marketing data.
🌐
Digitalfirst
digitalfirst.ai › blog › start-up-marketing-budget
One Year, $500 Monthly Start-Up Marketing Budget: How Would You Spend It?
You can market your business effectively with $500 per month If you know what you're doing and have clear goals of what you need.
🌐
Stripe
stripe.com › resources › more › how-to-make-a-marketing-budget-for-your-startup
How to make a marketing budget for your startup | Stripe
April 22, 2024 - As a general rule, making $5 for every $1 you spend on marketing is considered a good ROI. Flexibility in strategy Digital marketing is constantly evolving. Startups need to be responsive to changes, which might mean shifting budget allocations ...
🌐
Marketer Milk
marketermilk.com › blog › ai-marketing-tools
26 best AI marketing tools I'm using to get ahead in 2026 | Marketer Milk
2 days ago - Given the many benefits that AI algorithms can provide — scalability, reach, efficiency, cost savings, decision making, analytic power, better customer experience, and more — it’s clear that we are still only at the dawn of this AI technology revolution. Marketers have more exciting tools at their fingertips than ever before, allowing the tiniest startup to compete for global success alongside the most established brands.
🌐
Investopedia
investopedia.com › terms › m › marketing-strategy.asp
What Is a Marketing Strategy?
June 4, 2025 - Your marketing message needs to communicate how your product or service will solve their problem and improve their lives. This is also when you differentiate your solution from the one provided by your competitors and show how it's the best option for your customers. How you disperse your messaging may depend on how much you can afford.
🌐
Local Digital
localdigital.com.au › blog › how-much-should-you-spend-on-marketing-your-business
How Much Should You Spend on Marketing Your Business? | Local Digital
July 24, 2023 - Even if the agency charges $500 a month for their service (which is a cut price), it only leaves about $30 bucks a day for the ads. For most businesses, this doesn't cut the mustard.
🌐
Forbes
forbes.com › forbes homepage › leadership
Council Post: How To Allocate A Marketing Budget For A New Startup: 14 Expert Tips
August 12, 2024 - Just saying that 20% should go to marketing is not realistic, unless you know your dollars and cents. If you have a high margin (80% to 90%), you can invest more than if you have a lower margin (10% to 20%). A new startup needs to consider how ...
🌐
Vendux
vendux.org › blog › start-up-dilemma-how-much-to-spend-on-sales-and-marketing
The Start-up Dilemma - How Much to Spend on Sales and Marketing
August 13, 2024 - And as a final data point in this context, Abby Pearson has the following recommendation: “… as a general estimate, it is recommended that young companies spend around 20-25% of their revenue on marketing costs, while this figure is in the ...
🌐
Quickly Hire
quicklyhire.com › home › how much does marketing cost for a small business
How Much Does Marketing Cost for a Small Business - Quickly Hire
July 29, 2024 - Reviewing past marketing expenses and analyzing the return on investment (ROI) can also help planning. Startups spend more on marketing to build brand recognition, with budgets sometimes reaching up to 30% of their revenue.