Short answer would be to start a blog that covers topics your audience is searching for on google. Have links to your products naturally in the content or as banner ads. Answer from Mazeura on reddit.com
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Shopify Help Center
help.shopify.com › en › manual › promoting-marketing › seo
Shopify Help Center | Improving search engine optimization (SEO)
Optimize your online store for search engines like Google, Bing, Firefox, Safari, and Edge. Add metadata, keywords, and alt text to improve your online store's SEO.
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Shopify
shopify.com › blog › seo-checklist-online-store
The Complete SEO Checklist: 43 Tips for 2025 - Shopify
Start your free trial with Shopify today—then use these resources to guide you through every step of the process. ... Improve your website’s search rankings with this essential SEO checklist. Learn how to optimize content, improve site speed, and implement best practices.
Discussions

How do you even work on SEO for your Shopify store? I think all I can change is the product description where I can tweak it.
Short answer would be to start a blog that covers topics your audience is searching for on google. Have links to your products naturally in the content or as banner ads. More on reddit.com
🌐 r/shopify
33
33
June 29, 2021
New Shopify Store Owner Here, Desperately Need SEO Advice!
Remember organic reach is not a short game its the ling game. Make sure you have your store up on google search console. Add a blog section and add to it every day that you can. Post on social media but be constant with it, address any comments with in 48 hours and just keep plugging at it More on reddit.com
🌐 r/shopify
36
8
June 11, 2024
Shopify vs. Woocommerce

I personally would choose Woocommerce for better SEO purpose. I hired a Woocommerce specialist from Brixxs. It is a reputable IT company based in Netherlands. You can Google them to know more about the services they offered.

I've had a great experience with them with migrating my Shopify shop to Woocommerce in the past. The transition is smooth. That's the reason why I recommend them.

More on reddit.com
🌐 r/SEO
40
19
December 10, 2018
Is SEO or paid traffic better for your e-commerce store?

May I ask how do you speed up your store?

More on reddit.com
🌐 r/shopify
24
30
January 15, 2020
People also ask

What is SEO Shopify?
SEO for Shopify refers to the process of optimizing your Shopify online store for search engines to increase visibility and drive more organic traffic. This includes optimizing store content, enhancing site structure, improving user experience, and utilizing Shopify's built-in SEO-friendly features like editing title tags, meta descriptions, and URLs.
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optinmonster.com
optinmonster.com › home › shopify seo in 2025: 7 proven steps to dominate google rankings
Shopify SEO Guide: Your Step-by-Step Guide to Rank #1 (2022)
How To Do SEO on Shopify?

Start by ensuring that your website is well-structured and easy to navigate. This will help search engines index your site more efficiently and improve your chances of ranking high in the results pages.

Use relevant keywords throughout your website, including titles, product descriptions, and blog posts. Research which keywords will bring traffic to your site and focus on using them throughout your content.Ensure your website is mobile-friendly as more and more people use mobile devices to access the internet.

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neilpatel.com
neilpatel.com › blog › shopify seo: ultimate step-by-step guide (2025)
Shopify SEO: Ultimate Step-by-Step Guide (2025)
Can you do SEO on Shopify?
Yes, you can perform SEO on Shopify. The platform allows for various optimizations, such as editing the title tags, meta descriptions, and URLs for your products and pages. You can also improve site speed, make use of blogging capabilities, optimize images, and build backlinks to enhance your store's SEO.
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optinmonster.com
optinmonster.com › home › shopify seo in 2025: 7 proven steps to dominate google rankings
Shopify SEO Guide: Your Step-by-Step Guide to Rank #1 (2022)
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Neil Patel
neilpatel.com › blog › shopify seo: ultimate step-by-step guide (2025)
Shopify SEO: Ultimate Step-by-Step Guide (2025)
March 12, 2025 - Targeting the right keywords, optimizing metadata, and leveraging Shopify’s blog function can help attract organic traffic and improve rankings. Implementing structured data, fixing duplicate content issues, and using Shopify SEO apps can enhance search performance and increase visibility in rich search results.
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Shopify
shopify.com › blog › shopify-seo
Shopify SEO: How to Generate More Store Traffic (2026) - Shopify
Use this free SEO checklist to optimize your website and content. Learn how to rank for relevant search terms so more shoppers discover your store first.
Find elsewhere
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Shopify
shopify.com › blog › free-seo-tools
28 Free SEO Tools to Maximize Your Website’s Visibility in 2025 - Shopify
Use it for: Page optimization on your Shopify store. Totally free or not? Free to install. There is also a paid plan; for $14 a month, you can also access real-time SEO recommendations, an SEO audit by an expert, and more ChatGPT features.
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rvere
hyperspeed.me › blog › how-to-optimize-shopify-for-seo
How to Optimize Shopify for SEO: Tips to Boost Traffic and Rankings in 2025 - The Hyperspeed Blog
February 13, 2025 - Learn how to optimize Shopify for SEO by refining keywords in product titles, descriptions, and meta tags to boost visibility. Improve site speed with tools like Hyperspeed for a seamless user experience and better rankings.
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Shopify Help Center
help.shopify.com › en › manual › promoting-marketing › seo › optimize-site
Shopify Help Center | Optimizing your site structure for search engines
In general, when you are selling with a Shopify online store, you don’t need to worry about your site structure, because Shopify has built-in search engine optimization (SEO) to make sure that search engines can find all of your content.
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OptinMonster
optinmonster.com › home › shopify seo in 2025: 7 proven steps to dominate google rankings
Shopify SEO Guide: Your Step-by-Step Guide to Rank #1 (2022)
May 12, 2025 - Search isn’t what it used to be and that’s exactly why Shopify SEO matters more than ever in 2025. With Google’s Search Generative Experience (SGE) surfacing AI-generated answers directly in search results, your Shopify store has less time and space to make an impression. But here’s the upside: the brands that optimize for real content depth, UX, and trust signals will outperform the ones relying on outdated hacks.
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MageComp
magecomp.com › home › shopify › how to optimize your shopify store for seo
How to Optimize Your Shopify Store for SEO
February 25, 2025 - Use tools like Google Keyword Planner, Ahrefs, or SEMrush to discover high-traffic, low-competition keywords that align with your products and target audience. Each product page on your Shopify store should be individually optimized for SEO.
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WebFX
webfx.com › home › blog › marketing › how to optimize your shopify store for shopify seo in 9 steps
How to Optimize Your Shopify Store for Shopify SEO in 9 Steps
You created a Shopify store with the hope of boosting your business’s sales by reaching more people who want your products. You’ve had your site up and running for a few months, but you’re not earning as many sales as you thought you would. What are you doing wrong? Well, if you haven’t been practicing search engine optimization (SEO), it may explain why you aren’t reaching as many people as you thought.
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WeCanFly
wecanflyagency.com › home › services › shopify growth › shopify seo optimization
Shopify SEO Optimization | WeCanFly Agency
January 23, 2025 - Fortunately, Shopify has thought of that, and inside its marketplace, you can find several Shopify SEO apps to help you with various SEO tasks: Store speed optimizing – for example, Booster or Roar.
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Ahrefs
ahrefs.com › blog › shopify-seo
Shopify SEO: A Simple Guide for Beginners
May 23, 2024 - On-page SEO. Optimize meta titles and descriptions, write unique product and category descriptions, and add schema markup. Content marketing. Blog about things your store's customers might be searching for.
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Search Engine Journal
searchenginejournal.com › sej › ecommerce
Shopify SEO - How to Optimize Your Shopify Site for Google
February 18, 2025 - Learn how to optimize your Shopify store for Google and improve your SEO rankings. Boost your online visibility and increase sales with these effective strategies.
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HigherVisibility
highervisibility.com › industries › ecommerce › learn › shopify-seo-best-practices
Shopify SEO: Best Practices for Optimizing Stores
April 17, 2024 - It means tweaking your website so it shows up higher in search results pages when people search for the type of products you sell. This involves optimizing product descriptions with the right keywords, improving your site’s layout, ensuring ...
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Shopify Help Center
help.shopify.com › en › manual › promoting-marketing › seo › seo-overview
Shopify Help Center | SEO overview
Shopify handles many technical SEO optimizations automatically, such as generating sitemaps and structured data. However, there are still some technical aspects you can monitor and optimize.
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Reddit
reddit.com › r/shopify › new shopify store owner here, desperately need seo advice!
r/shopify on Reddit: New Shopify Store Owner Here, Desperately Need SEO Advice!
June 11, 2024 -

Hey everyone! I've taken the plunge and opened up my own Shopify store (finally!). I'm super excited but also slightly overwhelmed with trying to get everything off the ground, especially when it comes to attracting visitors. It seems my store is living in some sort of invisible mode because the organic traffic is just... well, it's embarrassingly low.

I've read through countless articles and watched endless tutorials on SEO, but the more I learn, the more I realize how much I don't know, and honestly, I'm trying to keep my overheads low at this stage.

I'm reaching out to this wonderful community in hopes of getting some actionable, budget-friendly SEO strategies that have worked for you. How do you tackle the giant that is Google's algorithm? Are there any must-do's and absolute don'ts that a newbie like me should be aware of? I'm all ears and ready to learn.

Any advice, tips, or even stories from your early days (missteps to avoid are super welcome!) would mean the world to me. Thanks in advance for helping a fellow entrepreneur out!

Top answer
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Remember organic reach is not a short game its the ling game. Make sure you have your store up on google search console. Add a blog section and add to it every day that you can. Post on social media but be constant with it, address any comments with in 48 hours and just keep plugging at it
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it's not just SEO that will bring you customer to your site. when you have products you need to put products to Google store (is free) than you need optimize for one country and language and than you optimize text, when you do this two you can connect to Bing and you have two shops set up in search engine. Remeber doing research for each products what people would search, is not just a name. When you do all this you can start put page indexing to google and this will open search engine to your store. Remeber to follow guidelines from google because google can put your website like a misspresentation and block (is not a problem you can solve also this but take time) And when you do all this will be probably 1 month over and you need to be with updates of google, because google changing every 3-4month some additional things and, things what was working in SEO for google in Februar is now worthless. Don't forget to put external links to your page or products because this increase a lot SEO, but also be carefful because are bad links and good links. Good links push site high and bad links downside.. :D Overall is this a process and updating all time not a one time job.
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Cirklestudio
cirklestudio.co › blog › shopify seo – how to optimize your shopify store
Shopify SEO - How to Optimize Your Shopify Store
1 month ago - It involves optimizing your shop’s title tags, meta descriptions, product pages, and other elements to make them as search engine friendly as possible. By doing this, you can improve your chances of ranking high in the search results for relevant keywords. While Shopify SEO can be a bit complex, there are plenty of resources available that can help you get started.
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OpenThinking
openthinking.net › blog › 15-proven-shopify-seo-strategies-to-boost-online-stores-visibility
Mastering Shopify SEO: 15 Proven Strategies to Boost Your Online Store's Visibility – OpenThinking
January 23, 2025 - Master Shopify SEO with 15 proven strategies to boost your store's visibility. Learn technical optimization, content marketing, and advanced SEO techniques to increase organic traffic and sales.